The highly anticipated romantic drama Ek Din, which marks the Bollywood debut of South Indian sensation Sai Pallavi and the second theatrical release for Junaid Khan, has faced a challenging start at the box office. Released on May 1, 2026, the film opened to a lukewarm response from the audience, with initial figures indicating a collection of less than ₹1 crore on its first day. According to trade reports, the Sunil Pandey directorial managed to earn approximately ₹0.81 crore net in India, reflecting a dull opening that fell short of industry expectations. The movie, which is an official remake of the 2016 Thai hit One Day, struggled with a low overall occupancy of around 14% across theaters, suggesting that the pre-release buzz did not effectively translate into ticket sales.
Adding to the disappointment, the opening day numbers for Ek Din have failed to surpass the debut performance of Junaid Khan’s previous theatrical outing, Loveyapa, which had managed to collect around ₹1.15 crore on its first day despite receiving mixed reviews. This slow start is particularly surprising given the presence of Sai Pallavi, whose performances are generally held in high regard, and the backing of Aamir Khan Productions. While critics have praised the chemistry between the lead pair and highlighted Sai Pallavi’s effortless screen presence, the slow pace and niche treatment of the story seem to have limited its appeal to a broader audience. Trade analysts note that the film now relies heavily on positive word-of-mouth to see any significant growth over the weekend, especially as it faces stiff competition from other current releases.
Despite the underwhelming financial start, the performances of the cast remain a talking point among those who attended the early screenings. Aamir Khan himself expressed emotional support for the project, praising Sai Pallavi’s acting prowess and his son Junaid’s growth as a performer. However, in the competitive landscape of the 2026 box office, a sub-crore opening presents a steep uphill climb for the film’s commercial success. As the movie enters its first Saturday and Sunday, all eyes are on whether the urban audience will turn out in larger numbers to support this intimate romantic tale or if it will continue to trail behind previous romantic dramas in terms of theatrical footprint.
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